Skip to content
Back to Dentists

Industry · Dentists

Marketing for dental groups with multiple locations

One brand, many offices. We build websites and local SEO that make every location visible in its own neighborhood, with reporting you can compare.

Every office competes in its own neighborhood

For a dental group, local search happens office by office. A patient in one neighborhood sees the Google Maps results nearest to them, not your group's headquarters. Each location needs its own strong presence, while the brand stays consistent.

What we build for dental groups

A page for every location

Address, map, hours, team, services, insurance, photos and reviews for each office, written to be genuinely useful, not copied from location to location.

Location finder and booking

Patients find the nearest office and book online, with booking routed to the right location.

A Google Business Profile per location

Every office optimized, kept current and monitored for reviews. See Google Business Profile management.

Consistent brand, local details

One design system across the site, with room for each office's personality and team.

Reporting by location

Calls, bookings and rankings for each office, compared month to month.

Brand-level and location-level SEO

Dental groups need SEO at two levels. At the brand level, the main website builds authority with strong treatment pages, helpful content and links. At the location level, each office needs its own page, its own Google Business Profile and its own reviews to compete in its neighborhood. We plan both together, so locations support each other instead of competing.

Avoiding duplicate content

Copying the same text across location pages with only the city name changed creates thin, duplicate content. We write each location page with real local information: the dentists at that office, office photos, parking and directions, nearby landmarks, hours, services available at that location and reviews from patients there.

Growing with acquisitions

When your group adds or acquires an office, we add its location page, migrate or merge its old website, update its Google Business Profile and redirect old URLs, so you keep the patients and rankings that office already had.

Custom pricing

Multi-location websites start from our Custom package ($7,500), and SEO for several locations usually fits our Dominate plan (from $2,000/month), scoped by the number of locations.

Pricing

Multi-location groups usually need our Custom website (from $7,500) and the Dominate SEO plan (from $2,000/month). Pricing depends on the number of locations; we'll give you a fixed quote after the audit.

See pricing and our dental SEO approach.

Frequently asked questions

Does each location need its own page?

Yes. Each office should have its own page with its address, hours, team, services and reviews, so it can rank in its own neighborhood and in Google Maps.

Can patients choose a location and book online?

Yes. We build a location finder and connect booking for each office, or a central booking system if that's how your group works.

How do you report on multiple locations?

Each month you get a report with calls, bookings and rankings per location, so you can compare offices and see where to focus.

What happens to an acquired practice's old website?

We migrate valuable content, redirect old URLs to the new location page and update the Google Business Profile, so you keep existing patients and rankings.

Let's talk

Tell us about your group and we'll prepare a free audit of your website and your locations' Google profiles. Contact us or request a free audit.